The live TV service lets customers create up to six personal profiles, with each member of the household able to pick their favorite TV shows, news channels and movies. (An ad-free option for the VOD library costs an additional $4 per month.)
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They also tout the value of Hulu’s existing premium streaming library: The $40-per-month base live television package includes the 3,500-plus TV and movie titles in Hulu’s current $7.99 monthly plan that includes commercials. Hulu execs believe its over-the-top pay TV bundle can stand out with its slick new interface and personalization features. Hulu With Live TV will compete against a slew of other internet-delivered packages, including Dish Network’s Sling TV, Sony’s PlayStation Vue, AT&T’s DirecTV Now and Google’s YouTube TV. But it now puts Hulu in direct competition with the cable, satellite and telco TV distributors that are its parent companies’ biggest customers.
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(See the full channel lineup here.)įor Hulu, owned by Disney, 21st Century Fox, Comcast’s NBCUniversal and Time Warner, the move into the virtual pay-TV space is an attempt to capture dollars from consumers looking for a more affordable “skinny” bundle. It also carries regional sports networks from Comcast and Fox in several markets. The Hulu With Live TV service includes content from the four major broadcast networks - ABC, CBS, Fox and NBC (again, local stations will vary) - and cable networks including ESPN, CNN, CNBC, Fox News, Fox Business, Fox Sports, MSNBC, CBS Sports, NBC Sports, TNT, Bravo, E!, Food Network, HGTV, Travel Channel, A&E, Cartoon Network/Adult Swim, Disney Channel, Freeform, FX, History, Lifetime, National Geographic, TBS, USA Network, and Viceland.
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In other markets, Hulu With Live TV will have holes in the lineup the company says it’s working to cut deals with station groups and will add more local channels over time.īy calling it a “beta,” Hulu is able to set a lower bar for customer expectations for the live TV offering - in the event that the service suffers some early hiccups. It’s currently available on Xbox One, Apple TV, Chromecast, iOS and Android devices, with more device support to come. Local ABC, CBS, Fox and NBC broadcast nets are available in L.A., New York, San Francisco, Philadelphia and Chicago. The company said additional premium network add-ons will become available soon.Īnother catch: While local TV stations will be available in the service across the U.S., Hulu won’t offer all four major networks everywhere. Missing from Hulu’s live TV menu: HBO, AMC Networks, Viacom’s Comedy Central, Nickelodeon, MTV and other nets, Starz, and Discovery Communications channels. It also landed exclusive SVOD rights to FX’s breakout freshman comedy series “Atlanta,” starring Donald Glover. In addition, Hulu will become the exclusive subscription streaming home to NBC’s hit primetime drama “This Is Us,” senior VP and head of content Craig Erwich announced. “It’s a natural extension of our business, and an exciting new chapter for Hulu.”Īlso at its upfront, Hulu also announced the renewal of “The Handmaid’s Tale” for season 2 plus orders for Marvel’s “Runways” teen superhero series and Mars-mission drama “The First,” from “House of Cards” creator Beau Willimon. “Hulu can now be a viewer’s primary source of television,” said Hulu CEO Mike Hopkins.
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